• The Power of Video Testimonials: Authentic Connections That Drive Results

    The Power of Video Testimonials: Authentic Connections That Drive Results

    Jim & Maghen say… Video testimonials are a powerful way to build trust, engage audiences, and drive conversions. By sharing real stories from customers and partners, businesses can create authentic connections that resonate. Learn how video testimonials can enhance your marketing strategy and boost results across multiple channels. Read time: 3 minutes

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  • Editing is an Art

    Editing is an Art

    Stephen says… Telling a story in a television/social media spot is really its own art form. Whether you’re writing and shooting or repurposing existing footage to create something new, here are a few tips to help you put the puzzle together. Read time: under 2 minutes

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  • Shift Focus to Quality vs. Quantity of Organic Social Media

    Shift Focus to Quality vs. Quantity of Organic Social Media

    Maghen says… Social media algorithms have made it harder and harder for businesses to reach new audiences without paying up. Get ideas to optimize your organic social efforts. Read time: under 2 minutes

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