Case Studies
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Elevating a Legacy: Rebrand Lifts Academic Excellence for Community Impact
Embracing Trenholm State’s roots as a Historically Black College and University (HBCU), Stamp leveraged this tradition’s gravitas to lift this institution’s status when rebranding the school.
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Making Alabama Roads Safer with the Code of the Road for ALDOT
Our new initiative for the Alabama Department of Transportation, “Code of the Road,” invites drivers ages 18-34 to embrace safer habits behind the wheel. Unlike typical campaigns, it partners with drivers, emphasizing education over showcasing accidents. Tested through focus groups and surveys, its tailored messaging resonates with the younger audience, encouraging responsible driving.
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Helping Families Find Strong Partners with Alabama Family Central
A statewide campaign to promote a new website resource is a huge task. Stamp stepped up to help Alabama Family Central create awareness for a web portal designed for parents and caregivers to access vetted programs and services that help Alabama’s children grow stronger.
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A Public Service Campaign Fighting Prejudice and Promoting Healthy Language Statewide
Creating awareness to end stigmatizing language statewide.
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A Strategic Social Media Plan Helped ForestryWorks Exponentially Expand the Reach of Their Recruiting Efforts
A strategic Social Media Action Plan and a consultation, content creation and monitoring program managed by Stamp helped ForestryWorks garner a 488% increase in impressions for their recruiting efforts on their social media platforms.
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How a Digital Campaign for the Home Builders Licensure Board Helped Protect Consumers from Unlicensed Contractors
A digital campaign created for the State of Alabama’s Home Builders Licensure Board helped educate consumers about the dangers of using unlicensed contractors and urged them to “Ask to See the Card” before hiring someone for home repair or remodeling.
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Baptist Health System Helps the Community Cope During COVID
Using a combination of outdoor, social media, print, digital banner ads and broadcast—Stamp created a campaign to provide insight about seeking routine care during COVID-19. Interviews with multiple healthcare professionals provided perspectives and ultimately answers to the community for how to cope during the pandemic.
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ADPH Inspires Young Adults to Take Safety Measures with COVID Doesn’t Care Campaign
Using a combination of stark and bright colors, as well as the COVID imagery, STAMP created attention-grabbing creative to show that “COVID Doesn’t Care” and we need to do our part—especially young adults.
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ALDOT Tells Alabamians “We Can’t Live Like This” With Thought Provoking Creative
Using data from research that consisted of in-person focus groups and phone surveys, Stamp created the “We Can’t Live Like This” Campaign to show that safe driving is something that needs to be taken seriously.