Case Studies
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Making Alabama Roads Safer with the Code of the Road for ALDOT
Our new initiative for the Alabama Department of Transportation, “Code of the Road,” invites drivers ages 18-34 to embrace safer habits behind the wheel. Unlike typical campaigns, it partners with drivers, emphasizing education over showcasing accidents. Tested through focus groups and surveys, its tailored messaging resonates with the younger audience, encouraging responsible driving.
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Helping Families Find Strong Partners with Alabama Family Central
A statewide campaign to promote a new website resource is a huge task. Stamp stepped up to help Alabama Family Central create awareness for a web portal designed for parents and caregivers to access vetted programs and services that help Alabama’s children grow stronger.
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How the Alabama Department of Transportation Harnessed the Storytelling Power of EMTs
Utilizing the power of Alabama EMTs' voices to share first-hand experiences brings awareness to the tragic results of bad driving behavior, and tells us how to help keep the roadways safe.
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Helping ALDOT Reach A Tech-Savvy Teen Audience
To reach a tech-savvy teen audience, we targeted a teen-focused educational quiz to the 15–19-year-old demographic through animated Instagram and Facebook ads.
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How a Digital Campaign for the Home Builders Licensure Board Helped Protect Consumers from Unlicensed Contractors
A digital campaign created for the State of Alabama’s Home Builders Licensure Board helped educate consumers about the dangers of using unlicensed contractors and urged them to “Ask to See the Card” before hiring someone for home repair or remodeling.
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Baptist Health System Helps the Community Cope During COVID
Using a combination of outdoor, social media, print, digital banner ads and broadcast—Stamp created a campaign to provide insight about seeking routine care during COVID-19. Interviews with multiple healthcare professionals provided perspectives and ultimately answers to the community for how to cope during the pandemic.
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ADPH Inspires Young Adults to Take Safety Measures with COVID Doesn’t Care Campaign
Using a combination of stark and bright colors, as well as the COVID imagery, STAMP created attention-grabbing creative to show that “COVID Doesn’t Care” and we need to do our part—especially young adults.
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Creating an Opioid Public Service Campaign on Behalf of Multiple Partners
Stamp joined forces with two Alabama state agencies in an initiative to address prescription drug abuse. The Zero Addiction campaign resulted in effective and memorable messaging which was then pushed out through a variety of media outlets statewide.
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ALDOT Tells Alabamians “We Can’t Live Like This” With Thought Provoking Creative
Using data from research that consisted of in-person focus groups and phone surveys, Stamp created the “We Can’t Live Like This” Campaign to show that safe driving is something that needs to be taken seriously.